
About:
Please contact me first, so we can schedule a free 30-minute consultation call to explore your business needs and goals.This gig is ideal for businesses looking for a
- product launch plan
- go-to-market strategy
- solution to their customer life-cyles (awareness, acquisition, retention, ...)
- market positioning
Tool Set (depending on package):
- in-depth market, product/service category, and competitive research
- strategic framework
- implementation roadmap
- customer segmentation
- customer journey mapping & opportunity analysis
- omnichannel campaign strategy
- customer experience design
Experience:
Big brands: Microsoft, Xbox, 7-Eleven, Focus Features Films, Motts, Canada Dry, Best Western North America
Industries: consumer electronics, entertainment, games, telecom, digital publication, CPG, retail, hospitality, food service, non-profit, apparel, agencies, consultancies
About me:
A people curious thinker with an affinity for understanding cultural drivers and contextual frames that impact consumer behaviors and their relationships with brands; Experience-bred marketing professional with proven ability to deliver across strategic disciplines.

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